An Analysis of Consumers' Problematic Complaining Behaviors and Firms' Reactions
نویسندگان
چکیده
منابع مشابه
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an analysis of the pro-social behaviors of customers in response to the firms’ service quality
nowadays, the awareness of service firms’ managers about the crucial role of customers in the success or failure of their business has increased. this has led them to this fact that the best strategy for surviving in the marketplace is encouraging customers’ prosocial behaviors in service delivery process. reasonably, one of the best strategies to encourage customers toward these behaviors is s...
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ژورنال
عنوان ژورنال: Journal of Korean Home Management Association
سال: 2012
ISSN: 1229-1331
DOI: 10.7466/jkhma.2012.30.6.167